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My friends call me: Shelbi
I am the: Marketing Specialty Coach at Eye Recommend
I joined the OWA in:2024
Words my colleagues use to describe me are:dependable, creative, empathetic, strategic, and humor that just doesn't seem to have an off switch.
The career advice I would give my 18-year-old self is:Don't be afraid to take up space. Trust your instincts, ask more questions, and remember that every step—even the sideways ones—are part of the journey.
When I think about my career, I'm most excited about:When I think about my career, I'm most excited about the power of marketing to make a real difference—helping independent optometrists connect with their communities, stand out in a competitive market, and grow thriving practices through strategic storytelling.
Daily, I read:LinkedIn - see what everyone is up to! Also, I subscribe to "The Hustle" newsletter from Hubspot to see trends and success stories. I also love to listen to self-help books. My most recent favorite is "Let Them" by Mel Robbins.
My theme song is:Messy by Lola Young. If you haven't heard, it go listen now!
I recommend:Using your sensitivity as a superpower, not a setback. Us ladies have AMAZING intuition and instincts, so listen to them.
