Location: Webinar
Enjoy a new professional development benefit of your OWA membership by joining the first-ever webinar-formatted Professional Optical Women's Workshop. The topic will be Facebook: Yes It's Necessary, and What Your Entire Staff Needs to Know.
Facebook is a powerful tool to strengthen your brand, build customer relationships, and seek prospective clients . . . if you know how to use it correctly. This first-ever OWA webcast workshop is designed not just for marketers, but also for managers of various departments who need to understand the role of Facebook and how they can use it.
In this webinar, we'll begin with the basics and make sure you're working with the correct business account. We'll quickly move to what you should consider posting on your company's Facebook page. Listen for new ideas and suggestions, and review what other optical companies are doing to successfully use Facebook as a marketing tool. The webinar will end with a section on Facebook ads. Do you need them, and if yes, how do you create an effective and affordable campaign?
Webinar led by OWA members Angela Pendergrass and Dani Fralen of The Vision Council.
All you need to participate is a telephone and Internet connection. The webinar dial-in and web address will be provided later to those who register now.
Who Should Attend?
No charge for OWA members, $35 for non-members. Advance Registration is Required.
